Who is Red Bull-owned by?

Through Red Bull, Mateschitz has a stake in two racing teams worth more than $350 million, Red Bull Racing and Toro Rosso. The Austrian entrepreneur got his start in marketing and applied his skills to burnish the image of the energy drink Red Bull. He was ranked among the 100 richest people in the world by Forbes

Between 1984 and 1987, Red Bull GmbH modified the formula for Krating Daeng to better match European tastes by carbonating the beverage and making it less sweet. In 1987, the company introduced its adapted energy drink in Austria under the name Red Bull. It found huge success thereby marketing to young professionals. The brand expanded throughout Europe during the early 1990s, exploding into the United States market in 1997, grabbing 75% of the market within a year.^[6] The wealth of Red Bull’s founders grew with the company’s success, and by March 2012, both Chaleo and Mateschitz had estimated net worths of over $5.3 billion each. Expanding its distribution to over 171 countries, the company sold over 11.5 billion cans of Red Bull in 2022, making it the world’s most-consumed energy drink

Dietrich Mateschitz has left a remarkable legacy and built a staggering fortune.