How do B2C businesses handle customer service and support? B2C businesses typically handle customer service and support in a few different ways, depending on their size and resources: Phone support: Many B2C businesses offer phone support, where customers can call in to speak with a customer service representative. This can be a good option for customers who have complex issues that require personalized attention. Email support: Email support is a popular option for B2C businesses because it allows customers to reach out at any time, and businesses can respond when it is convenient for them. This can be a good option for customers who have simple issues that can be addressed via email. Chat support: Chat support is becoming increasingly popular for B2C businesses because it allows customers to get immediate help without having to wait on hold or navigate a complex phone tree. Chat support can be offered through a company’s website or through social media platforms. Self-service support: Many B2C businesses offer self-service support options, such as online knowledge bases or FAQs. This allows customers to find answers to common questions without having to contact customer service. Social media support: B2C businesses also handle customer service and support through social media channels like Twitter and Facebook. This can be a good option for customers who prefer to communicate through these channels, and it can also help businesses build a strong social media presence. Regardless of the channel, B2C businesses typically aim to provide prompt, helpful, and friendly customer service and support. This can help build customer loyalty and ensure that customers have a positive experience with the company.