What is a bad turnover ratio? There is no specific “bad” asset turnover ratio, as what is considered a bad ratio depends on the industry and the company’s business model. Generally, a low asset turnover ratio may suggest that the company is not effectively using its assets to generate revenue, which could lead to lower profitability and cash flow. However, it’s important to consider the industry and the company’s business model when evaluating the asset turnover ratio. For example, service-oriented companies typically have lower asset turnover ratios compared to retail and manufacturing companies. Therefore, what is considered a bad asset turnover ratio for a service-oriented company may not be the same as for a retail or manufacturing company. Additionally, a low asset turnover ratio may not always be a negative indicator. For example, if a company is in a period of rapid expansion and is investing heavily in new assets, its asset turnover ratio may be lower than usual, but this could be a sign of future growth potential. In summary, there is no specific asset turnover ratio that is universally considered “bad.” The ideal ratio varies depending on the industry, the company’s business model, and its historical performance and trends over time. It’s essential to consider the ratio in the specific context of the company and industry and to analyze other financial metrics in conjunction with the asset turnover ratio to make informed decisions.